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LAVA Advisory signals focus on talent with Millie Counsell’s promotion to Executive

LAVA Advisory Partners is delighted to announce Millie Counsell’s promotion to Executive, reflecting her standout academic and professional successes in a challenging M&A deal environment. 

Since joining LAVA as the team’s first hire in September 2020, Millie has not only quickly progressed from an Analyst to an Associate within 17 months but also emerged as a key dealmaker, skillfully identifying opportunities and steering the team towards success with unwavering determination. 

During her noteworthy tenure, she has achieved numerous accomplishments, including leading the advisory team for AIRDAT, where, after the initial deal fell through, her impressive strategic flexibility was showcased by guiding the client to a deal that enhanced the prospects for all parties involved.

Millie’s academic and professional development have also not gone unnoticed. Her distinction in the Corporate Finance Diploma Strategy & Advice exam, coupled with practical knowledge gained from handling complex deals and absorbing insights from the seasoned LAVA team, demonstrates her unwavering pursuit of excellence. 

Reflecting on her experiences at LAVA, which has engaged across various industries such as manufacturing, hobbyist retail, education, and technology, Millie shares:

I’m thrilled to be taking the step up to Executive and to continue to contribute to a team that’s delivering exceptional results for our clients. The past three years may have been a rollercoaster of deal environments, but it’s been an incredible opportunity to learn and develop, supported by the LAVA team – and I can’t wait to see what we achieve next.

In her new role, Millie is set to broaden her engagement within the core deal team, leading new deals and implementing innovative solutions. Her unique background and experience will bring a fresh perspective, enhancing LAVA’s private equity expertise and the firm’s ability to discover fresh solutions for clients. 

Millie’s swift rise from an entry-level Analyst to an Executive not only showcases her notable skills but also epitomises LAVA’s dedication to recognising and developing talent. Her promotion symbolises our continuous commitment to fostering an environment conducive to professional growth, ensuring that we not only identify but also nurture the potential within our team amidst the evolving industry landscape.

Hamish Martin Partner, LAVA Advisory Partners

Congratulations to Millie Counsell on achieving this new milestone. The whole team looks forward to celebrating her continued success and witnessing the considerable value she will bring to clients and the wider LAVA family. 

Stay updated with Millie’s upcoming projects and get a first look at some exciting team news coming soon by following LAVA on LinkedIn.